Making a decision whether or not to hire a digital marketing agency comes down to five main things: knowledge, time, money, workload, and risk. Let’s dive into each one!

Marketing and advertising are two terms that are often confused and used interchangeably. Let’s examine what digital marketing and digital advertising are and how they work together.

Community Based Marketing (CBM) is gaining popularity as a cost-effective strategy that builds long-term business success. Let’s take a look at the definition, why it works and how you can start applying it to your local business.

SEO marketing is incredibly important for all businesses to optimize, but it’s especially important for local businesses. Let’s look at what it is and steps you can take to start improving your local SEO today!

Let’s examine eight digital marketing tactics and how they can be used independently and together to create a winning digital marketing strategy for your brand!

Local influencers are marketing powerhouses that are quickly becoming the secret sauce for successful marketing strategies. Learn about who they are and how your brand can leverage them!

Word of mouth marketing is earned media that occurs in two forms: online and offline. We outlined 6 of these strategies that all businesses should be taking advantage of.

Ready to partner with other local businesses? We explore the right types of partners to work with and how you can start working together.

SEO is all about making sure your website and overall web presence helps your target audience find your business. Let’s compare local and organic SEO to help you optimize both.

Partnership marketing is an invaluable tool for growth, especially when people are looking to their peers to make purchasing decisions. Here are six reasons why you should consider partnerships.

A huge part of finding local partnerships will be making introductions and putting feelers out online and in person in your community. Here are seven ideas for finding local partnerships to get you started.

Word-of-mouth marketing has been around as long as people have. Today we can communicate in a multitude of ways both verbally and digitally. Let’s compare the two.

Benson Soap Mill is a small business making a big impact by repurposing locally sourced products into soap. Hummingbirds were invited to try their soap and share their thoughts about it on Instagram.

Having warm gear to bundle up with is a necessity during midwest winters! Hummingbirds were gifted a cozy Amana Woolen Mill product to try and share their thoughts on Instagram.

Sugar cravings can be difficult to satisfy, especially when they involve leaving the house… Kansas City hummingbirds received freshly baked Tin Pan Cinnamon Rolls delivered to their door(!) and told their entire local network about them.

MidAmerican Energy values connecting with their customers and local community! They partnered with hummingbirds to improve their energy use and share about their experience on Instagram.

Stateline Distillery in Madison using locally sourced ingredients in their inventive spirits. Hummingbirds were invited to visit the distillery and taste their fine drinks and cocktails.

Brucemore is a historically recognized mansion located in the heart of Cedar Rapids, Iowa. Hummingbirds had the chance to visit and share all of its beauty on social media!

Gouda is one of the most popular cheeses in the US! Hummingbirds ate and cooked with White Jasmine’s delicious gouda and shared their recipes on Instagram.

What better way to build community than building crafts!? Ted Lare Designs invited hummingbirds to get creative at themed workshops and share their experience on their social media.